As per ‘𝐈𝐧𝐟𝐥𝐮𝐞𝐧𝐜𝐞𝐫 𝐆𝐮𝐢𝐝𝐞𝐥𝐢𝐧𝐞𝐬’, Influencers should ‘𝐫𝐞𝐯𝐢𝐞𝐰’ and ‘𝐞𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞’ the products and services before endorsing them. <nis:link nis:type=tag nis:id=influencersmarketing nis:value=influencersmarketing nis:enabled=true nis:link/> <nis:link nis:type=tag nis:id=endorsements nis:value=endorsements nis:enabled=true nis:link/> <nis:link nis:type=tag nis:id=productmarketing nis:value=productmarketing nis:enabled=true nis:link/>